EINKORN IS THE ORIGINAL WHEAT

Einkorn grew wild in the Fertile Crescent hundreds of thousands of years ago. The first bread was made with einkorn, and it was Ötzi the Iceman’s last meal.

Einkorn was the first seed planted by the first farmers 12,000 years ago during the Neolithic Revolution. Einkorn moved toward extinction during the Bronze Age. Left untouched, it’s the oldest and purest food in existence today.

In 2007, Carla and her husband Rodolfo discovered einkorn through a group of researchers in Italy. After introducing einkorn to their daughter’s diet, her symptoms of gluten sensitivity subsided and Carla’s family could feel good eating this healthy ancient grain.

In einkorn, Carla’s family found a wheat they could all feel good about eating, and they also discovered how delicious it is. What started as a small network of organic farms a decade ago has become jovial foods-the largest grower of einkorn in the world offering this pure and wholesome wheat to thousands of happy customers.

10 FAST FACTS ABOUT JOVIAL EINKORN

Einkorn is the only wheat never hybridized and has only two sets of chromosomes.
It’s grown organically and tested for glyphosate.
Its weak gluten makes it easier to digest.
It lacks the gluten proteins that trigger symptoms of gluten sensitivity.
It is higher in protein and lower in carbohydrates than modern wheat.
It is richer in carotenoids, B vitamins, and essential and trace minerals than modern wheat.
It tastes great with a nutty flavor, silky texture, and a buttery yellow color.
Bakes flavorful cakes, muffins, cookies, and scones.
It is not bleached, bromated, or enriched.
Supporting einkorn preserves precious biodiversity.

100% ORGANIC GLUTEN FREE BROWN RICE MAFALDA

OUR FOUNDERS

Jovial Foods, Inc. was founded by a husband and wife team who have always been passionate about food, farming, and traditions. Carla and Rodolfo were both born into families of talented home cooks, and food was at the center of their childhoods. They also have a love of the past, and focus their product lines around ancient grain ingredients and traditional food preparation during manufacturing.

Once Carla and Rodolfo had children, they discovered their daughter had gluten sensitivity. Carla and Rodolfo soon suspected that changes in wheat and other varieties of plants over the years were contributing to the increasing number of children with food intolerances. Looking to the past for answers, they discovered a nearly extinct ancient grain called einkorn, nature’s original wheat. In einkorn, Carla and Rodolfo found a wheat their daughter could flourish with. They realized they had to bring einkorn back to help other families. They both were professionals in the organic food industry, so they established the jovial brand to help address the many issues faced by those with food sensitivities. Jovial is all about family, feeling good, celebrating life, and showing love with good food. Jovial is a small, family-owned company and promises to stay that way.